The Art of Digital Marketing The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns: 9781119265702: Dodson, Ian: Libros
$30.00
Información adicional
| Editorial : | Wiley; 1er edición (18 Abril 2016) |
|---|---|
| Idioma : | Inglés |
| Tapa dura : | 400 páginas |
| ISBN-10 : | 1119265703 |
| ISBN-13 : | 978-1119265702 |
| Dimensiones : | 7.4 x 1.6 x 10.2 pulgadas |
| Clasificación en los más vendidos de Amazon: | nº1,407 en Libros de Comercio Electrónico para Negocios y Moneda |
| - | |
| Opiniones de clientes: | 204 calificaciones |
42 valoraciones en The Art of Digital Marketing The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns: 9781119265702: Dodson, Ian: Libros
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pronob kumar maitra –
Five Stars
good book
Sanjay jain –
One Star
POOR
Zeetin Agnihotri –
Good buy
Great book explains working with relevant illustration
SanHan –
Four Stars
Good option for beginners!
Said –
Comprehensive.
Digital marketing guide.
Srihari Patel –
Good book for beginers
Wonderful book. It covers almost major part of digital marketing at basic.
Amar –
«art of digital marketing»
The book stand for their commitment
Nilesh Upadhyay –
Five Stars
Great book for aspiring digital marketers
A una persona le resultó útil
RSK –
Five Stars
A Holistic Book of DM.
Shivani –
Five Stars
This is a great book for those learning Digital Marketing!
Arnab Chakraborty –
Good learning material
Very useful to learn
A una persona le resultó útil
Amazon Customer –
Five Stars
Good
Researcher –
1.0 de 5 estrellas
My experience
The content of the book is interesting, but there are two things about the book that I hate. First, the gray color of the leaves and the illustrations of low quality. Second, the author very often uses jargon and informal words, which make me read the book accompanied by a dictionary.
demago –
5.0 de 5 estrellas
Solid introduction to the various Digital Marketing tools; well-organized; good for practitioners.
Unlike some other Digital Marketing books that are for my taste too abstract and theoretical, this gets to the point, with a chapter on each of the major Digital Marketing disciplines (SEO, email marketing, social media marketing, display advertising, etc.). The chapters are structured in a consistent way, making it repetitive in a good way (easy to access the most relevant information). It was published 4 years ago so I wonder if it may be time for an update, but it’s still an excellent introduction.
Customer –
Very good book
I definitely recommend it to those who want to start a career in digital marketing or want to improve their knowledge.
Russell Webb –
Worth every penny and then some
Amazing! So well laid out and a great guide for business owners and agencies alike!
Adriana –
Excelente!
Buenísimo !!! Y me llego en excelentes condiciones!!!
Ak45440 –
Best for digital marketing
Best book to study digital marketing
Ross Rodriguez –
Excelente Libro
Excelente libro para aquellos que requieren una introducción global al mundo del marketing digital. Te otorgan las bases necesarias para implementar un plan de marketing en las diferentes plataformas digitales más importantes en la actualidad. Muy recomendable.
amani bitenyo –
Five Stars
Very good book, I recommand it to all digital marketers.
Bookster –
The digital marketeers bible.
Really good. The book to read on digital marketing.
Isa Topete –
Contenido valioso
El libro esta buenísimo!! excelente contenido, pero llego un poco sucio
Robert C. Prior –
Four Stars
A very good book to accompany the Post Graduate Diploma in Marketing from the Digital Marketing Institute.
A una persona le resultó útil
ANINDYA MALLICK –
Good starting point
This is a good starting point for those who have no clue about Digital Marketing. The presentation across chapters is consistent hence is easily understood
Amazon Customer –
Good
As described
Fabian de Lara –
Libro con hojas rotas
Solcité su reemplazo debido a que venía con hojas rotas, ya regresé el libro y aún no recibo ninguna retroalimentación.
Dipankar –
Really nice
Nicely described the real art of digital marketing.
H. V. T. –
Best for beginners
More basic than I was anticipating, but certainly easy to digest.
A una persona le resultó útil
Aman Dhannani –
Avg quality of paper and content
2 Star less bcoz of:-One for content only for beginners as it can be learnt from social media platformsOne for its hard copy..simply xerox bind to its 👎bad hard cover
A 2 personas les resultó útil
Mindbody Healing Ltd –
Great Product
arrived very fast, great book
Amazon Customer –
Simply The best
If you are starting a career in digital marketing or want to build a digital marketing agency, the go to book!
A 3 personas les resultó útil
Saravanan Kandasamy –
guide to digital marketing
This book is like a DIY guide to digital marketing
A una persona le resultó útil
GSM –
5.0 de 5 estrellas
Five Stars
A great overview of all the different marketing channels, with good insight.
Ali Hanlon –
5.0 de 5 estrellas
Happy with my purchase
Not all beat up and falling apart. Came in great shape and I am happy with that.
A una persona le resultó útil
IndiaMack –
4.0 de 5 estrellas
Adaptable across industries
I enjoyed reading most of the book. I wish the content made connections to the the arts/nonprofit industries more often but a lot of the information can be adapted.
A 3 personas les resultó útil
Cara B. –
5.0 de 5 estrellas
Good
Reads like a text book, we’ll be referencing this one for a while. And now for seven more words why
A 4 personas les resultó útil
Amazon Customer –
3.0 de 5 estrellas
Amazing book, need to color the images
The book is amazing, content information is very fruitfull , but the only issue with the print is the uncolored images, it’s a bit challenging.
A 5 personas les resultó útil
GB –
5.0 de 5 estrellas
Great Product and great service
Delivered in pristine condition. Great product 🙂
A una persona le resultó útil
R.A. Salazar –
5.0 de 5 estrellas
Recommended and necessary.
Recommended and necessary.
A una persona le resultó útil
lifeandchocolatelifeandchocolate –
1.0 de 5 estrellas
READ MY REVIEW: Something wrong with the printing on the new book ordered from Amazon
I have the digital ebook and liked it so much that I bought the printed copy. To my disappointment, the hardcover copy I received from Amazon was printed on newsprint-like paper, with gray-scale print and graphics and images. Please see the attached pics. I called the publisher, Wiley, at the number provided in the book and they said the book is not supposed to look like this. They suggested buying directly from Wiley, as someone is providing Amazon with bad copies. If you want to read this book, buy the e-book and take some time to figure out how to buy the properly printed book – either in person at a bookstore, or maybe try to find a used version that is properly printed.
A 13 personas les resultó útil
Gary S. Beemer –
3.0 de 5 estrellas
Good book but dated.
Good book but dated.
Karim B. –
4.0 de 5 estrellas
Four Stars
Good